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Email frequency and engagement

ID: 106cca33-b2f5-5633-a888-a13448839dfc

STIX ID: report--106cca33-b2f5-5633-a888-a13448839dfc

Feed Name: The Spamhaus Project

Date Published: 2022-02-15

Date Updated: 2026-04-30

Author: The Spamhaus Team

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The report explains that perceived tightening of ISP and filter rules during the holidays is caused by senders reaching into unengaged or purchased lists, which harms sender reputation and results in deliverability problems such as tempfails, deferrals, blocks, and possible listing on reputation services.

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