FTC updates closely watched children’s online privacy rule

The FTC updated the COPPA rule to require opt-in parental consent for targeted advertising to children, limit data retention to what is reasonably necessary, broaden the definition of personal data to include biometrics and government IDs, and increase transparency of Safe Harbor programs, while dropping proposed restrictions on push notifications and edtech commercial data use; the rule takes effect 60 days after publication in the Federal Register, with incoming Chair Andrew Ferguson supporting the rule but expressing reservations about certain provisions.