Viewing Data From Smart TVs Used to Push Ads to All Your Screens
ID: a0589285-12f3-5a81-908e-04561a61edde
STIX ID: report--a0589285-12f3-5a81-908e-04561a61edde
Feed Name: Security Ledger
A ProPublica report and Vizio’s updated privacy policy reveal that Vizio’s ‘Smart Interactivity’ feature (enabled by default on millions of TVs) collects viewing data—time, channel, live/recorded status—ties it to IP addresses, and combines it with other non-personal and third-party data to deliver targeted ads across devices that share the same IP; users can opt out via the TV interface but the practice raises privacy concerns and highlights legal gaps around device-based tracking.
Your team is not currently subscribed to this feed. You must subscribe to it in order to see this post.