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How this travel company's AI rollout drove a 73% satisfaction boost: A 5-step playbook for your business

ID: e74653af-54e3-55f2-ab63-d702751466aa

STIX ID: report--e74653af-54e3-55f2-ab63-d702751466aa

Feed Name: ZDNet Security

Date Published: 2026-05-04

Date Updated: 2026-05-13

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ZDNET profiles Booking.com's rollout of agentic AI to improve partner-to-guest communications, describing a "connected trip" approach, the data and tooling stack (Snowflake, ThoughtSpot, Astronomer/Airflow, Immuta, Arize, AWS), use of LangGraph and major LLM providers, and five lessons for productionizing agents: identify a business challenge, build a data platform, test carefully, delegate as confidence grows, and look for more opportunities.

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