4 Low-Cost Ways to Defend Your Organization Against Deepfakes

This commentary highlights a rapid rise in deepfake-driven attacks targeting private enterprises and outlines four practical defenses—implementing robust processes (e.g., MFA and callback policies), updating security awareness and phishing simulations to include deepfakes, performing organization-specific risk analysis to prioritize defenses, and cultivating a cautious security culture—while recommending a layered approach combining human and AI capabilities.