Stop AI Bot Traffic: Protecting Your Organization's Website

### Executive summary The report highlights a sharp rise in automated and AI-generated bot traffic—citing Imperva data showing automated traffic reached about 51% of web traffic and that malicious bots increased from roughly 32% in 2023 to around 37% in 2025—and explains how this surge strains sites, particularly those run by small organizations. Quanta Sciences observed ~90% bot visits in a 20-day sample on a nonprofit, notes conventional tools often fail to distinguish human from bot activity, and previews Logrip as a policy-driven solution to identify and selectively block disruptive crawlers.