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Deepfakes and the 2024 US Election

ID: 7d80bb22-b065-5b1c-8d33-2d79054e5a6a

STIX ID: report--7d80bb22-b065-5b1c-8d33-2d79054e5a6a

Feed Name: Schneier on Security

Date Published: 2025-02-04

Date Updated: 2026-04-19

Author: Bruce Schneier

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A short commentary highlights findings from WIRED’s AI Elections Project: roughly half of AI use in 2024 election content isn’t deceptive, deceptive outputs are cheap to reproduce even without AI, and effective interventions should target the demand for misinformation, with social signaling driving the spread of even obvious “cheap fakes.”

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