TikTok ban takes hold: data reveals sharp traffic decline and rapid shift to alternatives
ID: f11ce14e-a36e-5581-b427-f8d09ae4ac49
STIX ID: report--f11ce14e-a36e-5581-b427-f8d09ae4ac49
Feed Name: Cloudflare Blog
Cloudflare Radar analyzes the impact of the U.S. TikTok ban that took effect on January 19, 2025, finding up to 85–95% drops in DNS and network traffic to TikTok/ByteDance (AS396986) starting around 03:30 UTC, alongside rising DNS queries for alternatives like RedNote (Xiaohongshu) in the U.S. and other countries. An update notes TikTok began service restoration around 17:30 UTC on January 19 following assurances from President-elect Trump, with U.S. TikTok-related DNS traffic recovering but still below pre-shutdown levels by January 20.
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