Break the fake: The race is on to stop AI voice cloning scams

This article interviews ESET’s Jake Moore about the rapid rise of AI voice cloning in imposter scams, highlighting how deepfakes are making phone-based fraud more convincing and scalable, while efforts like the FTC’s “Break the Fake” challenge aim to bolster defenses. It advises organizations to prioritize ongoing training, simulations, and awareness to counter evolving tactics, and urges individuals to question seemingly authentic voices, as “hearing isn’t believing.” The piece forecasts increased, fast-moving voice-enabled scams in 2024, especially during high-profile events, underscoring the need to stay current on attack vectors and defensive practices.