Google confirms AI search will have ads, but they may look different
ID: 23e11d86-5dd2-5968-8f33-f63d6a1aaf20
STIX ID: report--23e11d86-5dd2-5968-8f33-f63d6a1aaf20
Feed Name: Bleeping Computer
Google is expanding ads into its AI Search features, including AI Overviews and a more powerful ChatGPT-like AI Mode that will integrate personal services (Gmail, Drive) and may deliver personalized ads based on user queries and context. The article discusses Google's rationale for keeping and evolving its advertising business within AI experiences and notes limited testing of ads in AI Search today.
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