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Adobe bets on agentic AI to rewrite SaaS for customer experience

ID: 7909b6d7-f6c4-5228-b73f-cbba44870097

STIX ID: report--7909b6d7-f6c4-5228-b73f-cbba44870097

Feed Name: CIO Security

Date Published: 2026-04-20

Date Updated: 2026-04-20

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Adobe describes its CX Enterprise product, highlighting pre-loaded agent skills and a forthcoming persistent "Coworker" agent that orchestrates other agents to plan, create, execute, and monitor multi-step marketing campaigns (e.g., increasing subscriptions), with human approval and oversight.

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