Deepfakes Are Becoming a Costly Reality for Businesses, Report Warns

Pindrop's 2026 Deepfake Readiness Index finds 74% of surveyed US security leaders encountered suspected deepfake attacks in the last year, with one in four incidents costing over $1M and many organizations reporting significant remediation costs; the report warns enterprises are underprepared—93% of respondents expressed concern about readiness—and recommends staff training, phishing-resistant controls (MFA), and monitoring for impersonation events.