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Inside the DemandScience by Pure Incubation Data Breach

ID: 82eb21fd-a558-59a4-a456-58f3d212e8cc

STIX ID: report--82eb21fd-a558-59a4-a456-58f3d212e8cc

Feed Name: Troy Hunt – Security Blog

Threat Score
50/100

Date Published: 2024-11-13

Date Updated: 2026-04-19

Author: Troy Hunt

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Troy Hunt analyzes a large corpus of ~122 million unique email addresses and related business metadata from a DemandScience / Pure Incubation leak discovered on a hacking forum; the dataset appears to be an aggregation of publicly available sources, originates from a decommissioned system, and contains no confirmed usable password hashes, though it raises privacy and phishing/spam risks and has been added to Have I Been Pwned for notification.

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