What’s the Real Cost of Cybersecurity for Your SMB Clients?

This document is a guidance and marketing overview for MSPs/MSSPs on adopting and selling threat detection and response, highlighting the limitations of prevention-only approaches, the need to combine automated tooling with human threat hunters, and strategies for packaging services and communicating value to SMB clients. It promotes tiered security offerings, discusses cost justification (e.g., downtime calculators), and concludes with Huntress’s combined automated detection and human analysis approach, encouraging readers to explore educational resources and a free trial.