Google Settles $5 Billion Privacy Lawsuit Over Tracking Users in 'Incognito Mode'

### Executive Summary Google reached a settlement in a class-action lawsuit alleging it misled users by tracking their browsing activity while they used Chrome’s incognito/private mode; plaintiffs claimed Google collected data (including via Google Analytics) despite users’ expectation of privacy. A U.S. District Judge found the record did not establish users gave explicit consent, and Google updated the incognito disclaimer to better reflect its data collection practices.