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Passwordless for Service SMB Software: Where Friction Actually Kills Revenue

ID: d3333210-4883-5100-b617-a500a3f96d96

STIX ID: report--d3333210-4883-5100-b617-a500a3f96d96

Feed Name: Security Boulevard

Date Published: 2026-03-28

Date Updated: 2026-04-22

Author: MojoAuth Blog - Passwordless Authentication & Identity Solutions

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This article argues that slow or frictional authentication in service SMB software—especially for field workers and invoice recipients—causes measurable revenue leakage, delayed payments, increased support cost, and degraded data quality; it advocates passwordless and fast-access flows for plumbing and similar field-service apps to reduce abandonment and speed billing.

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